Guides

Guides: answers to what you're googling.

What does a website cost? How long does it take? What can 3D printing do for you? Honest answers for small businesses and founders in Lucerne and across Switzerland.

Web design Brand SEO 3D printing Maintenance Graphics Product design Glossary

Topic

Web design

Web design · 7 min

What does a website cost in Switzerland?

Prices for one-pagers, small business websites and online shops, plus the running costs for domain, hosting and maintenance. With figures from Swiss agencies' price comparisons.

How long does it take to have a website built?

From one week to several months: ballpark figures by project size, the typical phases and what most often slows a web project down.

One-pager or website with subpages: which is right for you?

One page or several? What a one-pager can do, where it reaches its limits, what each option costs in Switzerland and how to expand later.

WordPress or website builder: which suits your business?

Wix, Jimdo and Squarespace get you started quickly. WordPress is more flexible. An honest comparison with costs, pros and cons and up-to-date figures.

Topic

Brand

Brand · 7 min

What does a logo cost in Switzerland?

From a few francs to over CHF 20,000: what Swiss freelancers and agencies charge for a logo, what the price should include and when trademark protection is worth it.

Rebranding: when is it worth it and what does it cost?

How to tell your brand no longer fits, when a refresh is enough and what to budget for a logo, a rebrand and a brand guide.

Topic

SEO

SEO · 8 min

How does my business get found on Google in Lucerne?

Google Business Profile, reviews, local subpages and fast loading times: what counts for local searches according to Google and what you can do right away.

Setting up your Google Business Profile: step by step

From creating the account to your first review: how to set up, verify and maintain your free Business Profile, following the rules in Google's own help pages.

Website relaunch without losing rankings: a checklist

New website, same rankings: the steps Google recommends for a site move, from listing all your old URLs to checking everything in Search Console.

Topic

3D printing

3D printing · 7 min

What does 3D printing cost in Switzerland?

Material, size, print time and quantity: how the price is made up, what Swiss providers charge and when 3D printing is cheaper than injection moulding.

Topic

Maintenance

Maintenance · 6 min

Website maintenance: what's included and is it worth it?

Updates, backups and security: why a website needs looking after once it's live, what belongs in a maintenance package and what it will cost you.

Topic

Graphics

Graphics · 7 min

Creating print-ready files: a checklist for flyers and business cards

CMYK, bleed, resolution, fonts and PDF/X: what matters in print files so your flyers and business cards come back from the print shop exactly as you planned them.

Topic

Product design

Product design · 8 min

How is a bottle design with a label created?

From brief to shelf: how a bottle design comes together, which printing methods there are, what has to go on a food label and where 3D printing helps.

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