Branding from Lucerne: a look that suits you.
A new logo, a rebrand or a whole brand family: we tidy up your logo, colours, fonts and templates and set it all down in a brand guide that everyone understands.
Everything that makes a brand.
We don't just design a logo, we build a system that works on your website, business card and social media.
Logo and mark
Wordmark, symbol or both. With versions for light and dark backgrounds and small sizes.
Colours and fonts
A palette where every colour has a clear role, plus fonts that suit you and are easy to read.
Brand family
Several companies or products that are clearly one family but still keep their own identity.
Brand guide
Logo rules, colour codes, typography, imagery and tone of voice. As a document you can share.
Ready to use
Business card, letterhead, social media templates and presentation in your new look.
Every channel
If you like, we'll switch over your website, print materials and profiles at the same time.
Branding in detail.
Logo design
A logo has to work as a tiny profile picture just as well as it does large on the front of a building. We develop your mark from what your business is about and deliver it in every version and format.
More on logo design BrandingCorporate design
Logo, colours, fonts, images and templates as one system. Set down in a brand guide that your print shop, sign makers and new staff can work with too.
More on corporate designWhen working on your brand pays off.
Not every brand needs a fresh start. Often a refresh is enough. We'll tell you honestly what makes sense.
- You're starting a company and want a consistent look from day one
- Your branding looks dated or inconsistent
- Your offer or your target audience has changed
- Several companies should come across as one family
- Your competitors look more professional than you do
How your brand comes together.
- 01
Analysis
What works and what doesn't? We look at your current branding and your market.
- 02
Direction
Two or three directions as mood boards and first sketches. You choose.
- 03
Design
We work out and test the logo, colours, fonts and applications.
- 04
Brand guide
Everything gets documented, you receive your templates and, if you like, we switch over all your channels.
Refresh or new brand.
The scope determines the price. After the initial call, you get a fixed quote.
- Logo design
- Fixed quote after the initial call
- Branding with brand guide
- Fixed quote after the initial call
- Brand family
- depending on scope
- Website and print roll-out
- separately or as a package
Questions about branding.
What do I get when you design my logo?
Versions for light and dark backgrounds and small sizes, all file formats for web and print, colour codes and a short guide on how to use it. Our guide to logo costs explains what a logo usually costs in Switzerland.
Is a refresh enough for me?
Often, yes. A refresh modernises what's already there: colours, fonts, small tweaks to the logo. A rebrand rebuilds your identity from the ground up, often with a new positioning. In the initial call, we'll tell you honestly what's enough in your case.
What goes into a brand guide?
Logo versions with clear space and minimum size, colour codes, typography, imagery, tone of voice with sample copy, and templates. That keeps your brand consistent, no matter who's designing.
Should I get my logo protected?
It makes sense, especially if you plan to use the name for a long time. In Switzerland, this goes through the Swiss Federal Institute of Intellectual Property (IPI). We design the logo, you or your adviser file the application.
Do you also switch over the website and print materials?
Yes. If you like, we'll update your website, business cards, social media profiles and templates at the same time. That way, your new look goes live everywhere on the same day.
Further reading on branding.
How much does a logo cost in Switzerland?
From a few francs to over CHF 20,000: what Swiss freelancers and agencies charge for a logo, what the price should include and when trademark protection is worth it.
Read more Brand · 7 min readRebranding: when is it worth it and what does it cost?
How to tell your branding no longer fits, when a refresh is enough and what you should budget for a logo, a rebrand and a brand guide.
Read moreReady? Let's get started.
Tell us in a few sentences what you have in mind. We'll get back to you personally, and the initial consultation is free.
Free initial consultation · No obligation
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